News stories

News stories

Do you need a copywriter you can trust to write your company news stories? If so, I’ll be glad to help. I’m a qualified news journalist as well as a copywriter.

If the latest news stories on your website are months old then this sends out a dreadful message … your business has stalled.

Of course, the opposite could be true: You’re so busy, you don’t have time to write new stories. But your audience will not know this. They assume the worst. However, it’s easy to fix.

You could:

  • Remove the ‘latest news’ section on your home page. Not great. But problem solved. Kind of.
  • Employ a PR firm – if you have the budget – to create your stories.

But there’s cost-effective alternative  …

Get a copywriter like me to generate your news items. One story per month is the bare minimum for looking fresh. But more is far better, especially for a medium/large company.

Experience: News stories

I’ve written news stories (including newsletters) for the likes of British Telecom, Colt, Hilton International and many other UK and global companies.

A copywriter must understand the kinds of news stories that will interest your audience. See Why choose me? to find out what makes me different – and how I can give you the edge.

How to keep the stories coming

As a journalist, I was blessed with a news antennae. When I was younger, this made it difficult to get dates. But now it’s paying off. Seriously though, most companies have a pool of potential stories that they haven’t noticed. Bigger stories may work as press releases too.

Here are some ideas:

  • New customer contract announcements
  • New product/service launches/updates
  • New people joining your company
  • Comments by your top team on hot industry topics (also see blogs)
  • Funds raised for supported charities.

As a former newspaper man, I can write these stories quickly and easily. A quick telephone interview and approvals via email – then it’s up on your website. Job done.

Email newsletters

With enough news stories, it’s also easy to create an email newsletter for your customers.

By Steve Fountain

Get an estimate or some free advice

If you’re a creative agency, marketing manager or entrepreneur, then we’d love to hear from you.

Call Steve Fountain in the UK on 07377 647 057 or message us here.

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